Privacy Policy
Behind the Day Event Group
Effective date: 13 November 2026
Last updated: 13 November 2026
1. Introduction
Behind the Day Event Group (referred to as "we", "us" or "our") respects your privacy and is committed to protecting your personal information. We understand that planning a wedding or special event involves sharing personal details, preferences and important information. We take our responsibility to protect that information seriously. This Privacy Policy explains how we collect, use, store, manage and disclose your personal information when you visit our website, engage our services, make an enquiry or communicate with us. We aim to manage personal information in accordance with applicable Australian privacy laws, including the Privacy Act 1988 (Cth) and the Australian Privacy Principles, where applicable, and relevant Victorian privacy legislation. By using our website or engaging our services, you acknowledge this Privacy Policy.
2. What personal information we collect
We may collect personal information that is reasonably necessary to provide our wedding planning, coordination and event management services.
The information we collect may include:
Personal and contact information
Full name.
Email address.
Phone number.
Residential or postal address, where required.
Wedding and event information
Wedding or event date.
Venue and location details.
Event schedules and timelines.
Guest numbers and event requirements.
Wedding planning details and preferences.
Information about suppliers, vendors and other service providers.
Budget information and service requirements.
Client and communication information
Information provided through website enquiry forms.
Emails, phone calls, messages and other correspondence.
Information relating to bookings, quotes, invoices and agreements.
Feedback, reviews and testimonials.
Information relating to event guests
Where necessary to coordinate an event, we may receive information about guests, including names, dietary requirements, accessibility requirements and other relevant event arrangements. We ask clients to provide only the information necessary for the coordination of their event and to ensure they have permission to share personal information relating to other individuals.
3. How we collect personal information
We may collect personal information through several channels, including:
Our website at www.behindthedayeventgroup.com.
Website enquiry and contact forms.
Planning platforms and studios.
Direct emails and telephone conversations.
Social media platforms.
Consultations and meetings.
Client contracts, booking forms and questionnaires.
Communication with venues, suppliers and other event professionals.
Information provided directly by clients or their authorised representatives.
Where reasonably possible, we collect personal information directly from the individual concerned. If personal information is provided to us by another person, we will take reasonable steps to handle that information appropriately and in accordance with applicable privacy requirements.
4. How we use your personal information
We collect and use personal information to operate our business and provide our services effectively.
This may include using your information to:
Respond to enquiries and service requests.
Discuss your wedding or event requirements.
Prepare quotes, proposals and service agreements.
Manage bookings and client relationships.
Plan, organise and coordinate weddings and events.
Communicate with venues, suppliers and relevant service providers.
Prepare event schedules, run sheets and coordination documents.
Manage payments, invoices and business administration.
Provide updates and important information relating to your event.
Improve our website, services and client experience.
Request feedback, reviews or testimonials.
Send relevant business updates or marketing communications where permitted.
We will only use personal information for the purposes for which it was collected, purposes reasonably related to those purposes, or other purposes permitted by law.
5. Sharing and disclosure of personal information
Behind the Day Event Group respects the confidentiality of your personal information. We do not sell, rent or trade your personal information to third parties. However, in providing our services, it may be necessary to share relevant information with selected third parties, including:
Wedding venues and event locations.
Caterers and food service providers.
Photographers and videographers.
Florists, stylists and decorators.
Entertainment providers.
Other wedding and event suppliers.
Administrative, accounting and payment service providers.
Website hosting, email and technology service providers.
We only share information where reasonably necessary to provide our services, fulfil our business obligations, or where you have provided consent or disclosure is otherwise permittedor required by law. We aim to ensure that third parties receiving personal information handle it appropriately and take reasonable steps to protect its confidentiality.
6. Website cookies and analytics
Our website may use cookies and similar technologies to improve website functionality and understand how visitors interact with our website.
These technologies may collect information such as:
Website pages visited.
Time spent on our website.
Browser and device information.
General website traffic and usage patterns.
How visitors arrive at our website.
This information may be used to improve website performance, user experience and marketing activities. Our website or third-party website providers may use analytics services or other tracking technologies. You can manage or disable cookies through your internet browser settings. Please note thatdisablingcertain cookies may affect website functionality.
7. Social media and third-party websites
Our website may contain links to third-party websites or social media platforms, including Instagram and other online services. When you access these platforms, their own privacy policies and terms of use apply. We are not responsible for the privacy practices, content or security of external websites or services. We encourage visitors to review the privacy policies of any third-party websites they access.
8. Storage and security of personal information
We take reasonable steps to protect the personal information we hold from misuse, interference, loss, unauthorised access, modification or disclosure.
Depending on the type of information, this may include:
Secure password-protected accounts.
Restricted access to client information.
Secure electronic storage systems.
Appropriate handling of confidential documents.
Limiting access to information to those who need it to perform their role.
Taking reasonable precautions when sharing information with suppliers and service providers.
While we take reasonable measures to protect personal information, no method of electronic storageorinternet transmission can be guaranteed to be completely secure.
9. How long we retain personal information
We retain personal information only for as long as reasonably necessary to fulfil the purposes for which it was collected, including providing our services, maintaining business records and meeting applicable legal, accounting and contractual obligations. When personal information is no longer required, we will take reasonable steps to securely destroy or permanently de-identify that information, unless we are legally required or permitted to retain it.
10. Overseas disclosure of personal information
Some of the third-party platforms and technology services we use to operate our business may store or process information outside Australia. Where this occurs, your personal information may be handled by overseas service providers. We will take reasonable steps to ensure that any overseas disclosure of personal information is managed in accordance with applicable Australian privacy requirements. Where required, we will take reasonable steps to ensure that overseas recipients handle personal information in a manner consistent with applicable privacy obligations.
11. Accessing and correcting your personal information
You have the right to request access to personal information we hold about you and request correctionsifyou believe that information is inaccurate, incomplete, out of date or misleading. To request access to or correction of your personal information, please contact us using the details provided in this Privacy Policy. We will respond to your request within a reasonable timeframe and in accordance with applicable privacy laws.In certain circumstances, we may be legally permitted to refuse access or correction requests. If this occurs, we will explain the reason where legally appropriate.
12. Marketing and communications
We may occasionally contact clients or prospective clients with relevant information about our services, updates or business offerings. We will only send marketing communications where permitted under applicable privacy and spam laws.
You can opt out of receiving marketing communications at any time by:
Clicking the unsubscribe link in our marketing emails, where available.
Contacting us directly and requesting removal from our marketing communications.
Please note that opting out of marketing communications will not prevent us from sendingimportantcommunications relating to an existing booking, agreement or service.
13. Photography, testimonials and promotional material
We may occasionally wish to share photographs, videos, testimonials or event content on our website, social media platforms or other promotional materials. We respect the privacy of our clients and their guests. Where personal information or identifiable images are used for promotional purposes, we will always do our best to obtain appropriate permission or consent where required. We will not knowingly use private client information, testimonials or identifiable event content for promotional purposes without appropriate authorisation. If you have any concerns regarding any advertised photography, testimonials and promotional material, please contact us so that we can action accordingly.
14. Privacy complaints and concerns
We take privacy concerns seriously. If you believe that we have mishandled your personal information or breached an applicable privacy requirement, you are welcome to contact us. We will review your complaint, investigate the circumstances and work towards resolving the matter within a reasonable timeframe. If you are not satisfied with our response, you may be entitled to raise your concern with the relevant privacy regulator.
Depending on the nature of the complaint and the laws that apply, these may include:
Office of the Australian Information Commissioner (OAIC): www.oaic.gov.au
Office of the Victorian Information Commissioner (OVIC): www.ovic.vic.gov.au
Health Complaints Commissioner Victoria: www.hcc.vic.gov.au , where the complaint concerns heath information covered by Victorian legislation.
15. Changes to this Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our business operations, website functionality, services or applicable privacy laws. Any updates will be published on our website. We encourage visitors and clients to review this policy periodically to remain informed about how their personal information is managed.
16. Contact us
If you have any questions about this Privacy Policy, wish to access or correct your personal information, or would like to raise a privacy concern, please contact us.
Behind the Day Event Group
Melbourne, Victoria, Australia
Email: behindthedayevents@gmail.com
Website: www.behindthedayeventgroup.com
We welcome any questions or concerns regarding the privacy and security of yourpersonal information.